 Activities:
- Identify up to 20 of your best business development and customer presentations
- Collect the most appropriate versions and prioritize
- Conduct discovery calls with up to five primary sales users
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Activities:
- Determine the repeatable customer objectives and issues
- Identify links between customer needs and company capabilities
- Find appropriate proof points and validation content
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Activities:
- Create a best “as is” corporate capability presentation based on the existing content and CMM process
- Identify the gaps and opportunities to enhance the messages
- Conduct validation calls with same sales end users
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